Reports

4INFO Releases 2017 CPG Sales Lift Measurement Benchmarks Report

Mobile ad effectiveness for CPG brands shows 30% ROAS increase

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4INFO Releases 2017 CPG Sales Lift Measurement Benchmarks Report
2016 Mobile Fact Pack

Ad Age’s annual mobile fact pack.

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2016 Mobile Fact Pack
Forrester Mobile Mind Shifts Report

This report provides valuable information on how to craft the valued moments with your increasingly mobile consumer.

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Forrester Mobile Mind Shifts Report
Mobile Advertising Benchmarks, Q4 2015

Our updated edition of the mobile industry’s only benchmarks report comparing sales lift and ROAS across categories.

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Mobile Advertising Benchmarks, Q4 2015
Forrester Mobile App & Marketing Trends

More than 50% of searches are happening on a mobile device and US consumers spent more time with mobile apps than watching TV in 2015.

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Forrester Mobile App & Marketing Trends
Mobile Advertising Benchmarks, Q2 2015

Our updated edition of the mobile industry’s only benchmarks report comparing sales lift and ROAS across categories.

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Mobile Advertising Benchmarks, Q2 2015
Mobile Advertising Benchmarks and Best Practices, Q1 2015

The mobile industry’s only benchmarks to compare your sales lift and ROAS to other campaigns across categories.

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Mobile Advertising Benchmarks and Best Practices, Q1 2015