Linkable Networks Boosts Mobile Advertising Functionality

by Mobile Marketing Watch

MMW learned Thursday that Linkable Networks, a well-established force in card-linked technology, has secured a new partnership with 4INFO, an advanced mobile advertising technology company.

According to an announcement from the new mobile partners, the coupling will allow consumers to access to card’s linked offers via their mobile device, removing the hassle of paper coupons from retailers and ensuring brands have targeted and precise measurement of their ad spend dollars.

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