4INFO Opens Doors on Madison Avenue with Launch of New York Office

Ad Industry Maven Patricia Clark Joins as Regional VP of East Coast Sales

SAN MATEO, CA. – (Sept 16, 2008) – 4INFO, Inc., a leading mobile media company and pioneers of SMS publishing and advertising services, announced the opening of its third U.S. office in New York City. The company also announced the appointment of ad-industry executive Patricia Clark as regional vice president of advertising sales. Ms. Clark will oversee sales in the east coast region.

4INFO, creators of the first SMS ad network and a pioneer of mobile search services, expands its operations to New York in direct response to the increased demand for mobile marketing strategies from major ad agencies and digital media partners. Together with existing operations in Chicago and the San Francisco Bay Area, 4INFO's New York office gives the company a strong footprint in major media markets nationwide.

"Ad agencies and the brands they represent are realizing that SMS is a powerful medium for building personal relationships with their customers. As a result, we need a full time presence in the country's biggest media and advertising hub to help our partners integrate smart, original mobile campaigns into their overall media strategies," said Zaw Thet, CEO of 4INFO. "With Patricia Clark overseeing our east coast ad sales, 4INFO will benefit from her outstanding relationships with the ad community while continuing to break new ground in mobile publishing."

In addition to being a leading mobile ad network and premier mobile content service for consumers, 4INFO is recognized as an outstanding employer. The company recently won the prestigious San Francisco Business Times' 2008 Best Places to Work in the Bay Area. Ranked #16 out of more than 401 companies, 4INFO employees recognized the company for excellence in work environment and adulated upper management.

Patricia Clark
In her role as Regional Vice President of Sales, Ms. Clark will oversee the growth and expansion of 4INFO's top tier agency partners in the Eastern region.

"I'm thrilled to join 4INFO and connect marketers to 4INFO's premium content via the ease of SMS and help them use it as an activation point for major media and as their key mobile access point to consumers," says Ms. Clark.

Prior to joining 4INFO Clark served as Vice President Digital Sales at WWE. Before that she was at Fox Interactive Media as Director of Integrated Sales. Ms. Clark has held pivotal roles in ad sales at major media companies including About.com, AltaVista, Geocities and many leading publishing companies.

About 4INFO
A leading mobile media company and pioneer of text messaging services, 4INFO helps people stay in the know on the go. Founded in 2004, 4INFO delivers millions of real-time information and entertainment messages as responses to a search query or as alerts on subjects ranging from sports scores and weather updates to stock quotes and celebrity gossip. 4INFO's services work on any cell phone and are free. Companies partner with 4INFO to connect with mobile audiences and deliver free ad-supported SMS content. 4INFO's SMS ad serving technology and targeted advertising programs give advertisers the ability to reach consumers in a new medium with measurable results. Headquartered in San Mateo, Calif., 4INFO is backed by Draper Fisher Jurvetson, Gannett Company, Inc., NBC Universal, Sand Hill Capital, and U.S. Venture Partners. Learn more at: http://www.4info.net or send a text to 44636.