SMS Publishing & Mobile Marketing
4INFO offers SMS publishing technology and services for mobile marketing. A variety of text message publishing platforms are available to power your SMS programs, ranging from instant publication of white-labeled content to integrated application-to-person messaging technology. 4INFO's AdHaven™ division provides advertising insertion capabilities to monetize your text messaging programs.
Why publish with 4INFO?
Mobilizing your content or creating a text message service is easy and cost-effective with 4INFO. Publishers have the opportunity to earn revenue from ads placed on their content, or can choose to publish branded SMS content without advertising. 4INFO's AdHaven division finds top advertisers for your SMS ad inventory. SMS publishing allows you to reach the largest possible portion of the mobile audience, as SMS is supported on nearly 100% of handsets.
Why join the AdHaven Audience Network?
Including advertising on your mobile content is easy and reliable with AdHaven. Monetize your mobile services by joining the largest SMS advertising network in North America. The AdHaven Platform server provides publishers with advertising insertion on SMS content powered by 4INFO, as well as advertising insertion for publishers who have already established their own connectivity infrastructure. Either way, you're joining the largest pool of SMS advertising inventory available today.
How does it work?
AdHaven places ads on your content, served automatically when your content is received by consumers. This example shows a typical user search result with advertising placed on the requested content.
- Consumer requests your info.
- Consumer receives your content.
Who publishes with 4INFO?
4INFO partners with major media companies, Web 2.0 companies, and major brands.
USA Today is the nation's top-selling newspaper, and has a total average daily circulation of 2.3 million. The USA Today brand also includes: USATODAY.com, Sports Weekly, and the television arm, USA Today Live. See the case study.
AOL is one of the industry's largest advertising networks, featuring many premium and niche content sites such as AOL.com, Moviefone, TechCrunch and the newly relaunched MapQuest.
The Weather Channel has been bringing timely weather information to the world since 1982, and distributes weather patterns directly from the National Weather Service and Weather Channel meteorologists. The Weather Channel reaches cable networks, over 700 radio affiliates, several web properties, and delivers notifications straight to individual desktops and mobile devices.
NBA.com is the official online destination for the National Basketball Association (NBA). NBA.com engages basketball fans in video highlights, special features, live event streaming and the official web sites of all 30 NBA teams.
Gannett Co., Inc. is a leading international news and information company that publishes 85 daily newspapers in the USA, including USA Today. The company owns nearly 1,000 non-daily publications, USA Weekend, and operates 23 television stations in the United States.
The Hartford Courant is Connecticut's largest daily newspaper, serving most of the state north of New Haven and east of Waterbury. In 2000, The Courant's parent company, Times Mirror, was purchased by Tribune Company, a Chicago-based media company with operations in television and radio broadcasting, publishing and interactive ventures.
Alpha Media Group Inc. is a multimedia company that includes Maxim and Blender magazines and Maxim Digital. Maxim magazine is the largest young men's lifestyle magazine in America reaching more than 12.4 million readers each month. Alpha Media Group Inc. is owned by Quadrangle Capital Partners II LP, a private equity fund focused on the media and communications industries.
Herald Media owns and operates the Boston Herald and Herald Interactive. Herald Media's online and print publications offer strong, grassroots journalism, with more than a million people reading the Herald daily.
E! Entertainment Television, Inc. ("E!") is the world's largest producer and distributor of entertainment news and lifestyle-related programming. E! operates EOnline.com , E! Entertainment Television, and Style Network.
MocoSpace is Boston-based startup that provides a social network for mobile phone users. Network features include photo, video, chat, and microblogging.
The YES Network features exclusive telecasts of the New York Yankees and the New Jersey Nets. The network is available locally on cable and nationally on DirecTV. In addition to the Yankees and Nets, YES televises other pro and college games. See the case study.