PINPOINT ACCURACY KEEPS YOUR CAMPAIGNS ON TARGET.

4INFO helps you more accurately connect the dots between your digital and offline data, giving you the ability to launch the largest possible, precisely targeted campaigns to all the screens in a household, including smartphones, tablets, eReaders, desktops, laptops and even connected TVs.

By accurately pairing all the mobile and connected devices to all the people in a family, and then connecting those to a residential address, we’ll help you unlock a treasure trove of CRM and third-party purchase data tied to that address, including gender, age, presence of children, home value, vehicle ownership, favorite foods and personal care products, purchase frequency, etc.
 

"4INFO ... reached an audience that was 10x more targeted than the general population."
                                                          –Dan Stein, SVP Product Strategy, Crossix
 

A MATCH METHOD SO UNIQUE, IT’S PATENTED.

The key to one-to-one, purchase-based targeting is accurately matching people to their mobile devices. Other platforms claim to link devices with consumer data, but when you dig deeper, you find they’re relying on probabilistic methods, IP addresses or desktop cookies, all of which have accuracy issues. And since most platforms rely on email addresses as their primary match key – which must be converted to street addresses and can result in a waterfall loss of up to 90% – many people can’t be matched to data sources.

Only 4INFO's Bullseye ID has the accuracy of deterministic methods. Our platform is even better because it's not limited by constraints of reach. In fact, it's so unique, it has earned multiple patents.
 

DARE TO COMPARE OUR ACCURACY.

There are lots of platforms that claim to accurately match devices to users. But when you dare to compare their methodologies and match rate accuracy, you’ll discover that 4INFO comes out on top.

Interested in learning more?

We're available to answer questions, brainstorm solutions or discuss the unique challenges you may be having with audience targeting -- and how we can help. Let’s chat.
 

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