Resources All Whitepapers Case Studies 4INFO in the News Events One Sheets Press Releases Reports Webinars Leading brands are combining digital, OTT and traditional TV with offline sales-lift measurement Read More 4INFO Announces Completion of 100 Advanced TV Cross-Screen Campaigns Marketers can now maximize the effectiveness of their converging digital and TV campaigns with 4INFO's Advanced TV solutions. Read More 4INFO Advanced TV Solutions Help Marketers Maximize Digital & TV Convergence New AdAge and 4INFO Webinar Tackles the Complexities of TV and Digital Convergence View TV and Digital Convergence: : How to Thrive in the New World of Omnichannel Marketing Tackling Advanced TV? Learn how to be victorious in the converging TV and digital worlds. View Win the Converging World of TV and Digital: Meeting the New Omnichannel Challenge Mastering identity is your key to the personalized, relevant engagement that builds your brand and drives relationships at scale. Read More It’s 8 AM. Do you know where your customers are? Premion Media taps 4INFO to enable OTT audience targeting across digital channels and subscription services Read More TEGNA’s Premion Launches Premion Audience Selects Data Management Platform for Advertisers Commerce Signals and 4INFO enable in-flight campaign optimization to drive sales. Read More 4INFO Partners with Commerce Signals to Connect Advertisers with Store-Level Sales Data in Near Real Time Campaign was designed to test the value of digital-only and combined addressable TV + digital media plans Read More 4INFO and Acxiom partner to make sales bloom The Midas mobile ad campaign proved to significantly drive sales. Read More 4INFO and NBI team up to drive auto service. Through precise audience targeting based on past purchase history, campaign results were unquestionably successful. Read More 4INFO and Shopcom work together to seal up 49.7% sales lift There's no disputing that in order to appeal to modern consumers, retailers must employ an “addressable marketing” approach Read More Optimizing Location-Based Targeting Through Predictive Insights This groundbreaking analysis is based on 248 measured mobile ad campaigns Read More NEW ROAS BENCHMARKS INFOGRAPHIC It is possible to link digital ads to in-store sales transaction data. Now that brand marketers know it’s possible, they demand it. Read More The Year of Digital Ad Measurement: When Bots Get Caught Mobile ad effectiveness for CPG brands shows 30% ROAS increase Read More 4INFO’s Third Annual Benchmarks Report Mobile ad effectiveness for CPG brands shows 30% ROAS increase Read More 4INFO Releases 2017 CPG Sales Lift Measurement Benchmarks Report Add Transparency and Certainty to Your Digital Media Buys: The Answer Is Measuring In-Store Sales View Add Transparency and Certainty to Your Digital Media Buys: The Answer Is Measuring In-Store Sales 1 2 3 4 5 6 7 8 9 10 11